mark my third Microsoft TechED North
America conference and I couldn’t be more excited for May to arrive. As active as I am in the Microsoft Partner
network, it took me to actually attend the conference to understand its TRUE value.
An analogy to help convey its value would be, “What Microsoft WPC (World
Partner Conference) is to a partner is what TechED is to our customers”. So
what, there are lots of great conferences, what separates TechEd from any other
conference? I have narrowed down my top
three reasons why a Microsoft partner of any solution competency should attend:
I want to
end on something very sincere. This is not a sales and marketing conference! Please don’t discount the immense value of
attending WPC in the summer. At TechED, learning is the most obvious value during
the whole event. If you have attended this conference before then you understand,
but if you have not, do not think you are coming to something where you network
all night and skim sessions during the day. There are a fair amount of evening
gatherings but remember these are the smartest folks in the industry! They live
for those breakout sessions during the day.
At night when attendees sit around at a pub table they are discussing
technology deeper than most of us can imagine. What I have realized and gotten
the chance to embrace is that being a part of these conversations is amazing!
Great post Tiffany! I'd like to add, that TechEd is a great place for your employees to sharpen their technical skills. This can help you maintain your existing competencies, as well as add new ones. There is a testing center on-site at the conference, and there have historically been significant discounts on the exam pricing.
Awww, you're just missing hanging out with all you new techie friends. Not long now Tiff before you can rock with the pro's again!